How to determine the appropriate word count requirements for dubbing a promotional video?

How to determine the appropriate word count requirements for dubbing a promotional video?

In the process of making promotional videos, dubbing is a very important part. Appropriate dubbing can greatly increase the attractiveness and information transmission effect of the promotional film. So, how to determine the appropriate number of words required for the dubbing of a promotional film? Below we will analyze from several aspects.

Understand the theme and style of the promotional video First of all, we need to understand the theme and style of the promotional video, which is very important for determining the appropriate word count requirements. For formal and solemn themes, more elegant and temperamental dubbing is generally required, and the number of words can be appropriately increased to show the seriousness of the theme. For relaxed and entertaining promotional videos, you can choose more lively and relaxed dubbing, and the number of words can be appropriately reduced to increase the overall interest.

Consider the length of the promotional video The length of the promotional video is also an important factor in determining the number of dubbing words. Generally speaking, the speed of dubbing should match the duration of the promotional film to avoid situations where the dubbing is too fast or too slow. According to experience, a dubbing speed of about 150-180 words per minute is more appropriate, and the word count requirement can be determined according to the length of the promotional video.

Determine the key information of the promotional video In the promotional video, some important information needs to be accurately conveyed to the audience through dubbing. This information usually includes the company's core values, product features and advantages, etc. When determining the number of dubbing words, priority should be given to the parts containing these key information to ensure that the audience can clearly understand and remember the information.

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