How to determine the speed of dubbing for promotional videos? Master these tips to increase your publicity!

Understand the goal and style of the promotional video Before determining the dubbing speed of the promotional video, you first need to understand the goal and style of the promotional video. The goal of the promotional video may be to attract the attention of the audience, increase product awareness, convey brand information, etc. The style of the promotional video may be suspenseful, entertaining, emotional, etc. Determining the speed of dubbing according to the goal and style can better achieve the effect of publicity.

Match the content of the promotional film The speed of dubbing should match the content of the promotional film. If the content of the promotional video focuses on explaining details such as product functions and services, then the voice speed of the dubbing can be moderate, so that the audience can better understand the information. And if the content of the promotional video is exciting and passionate, you can consider increasing the speed of speech to drive the audience's emotions.

Consider the audience's acceptance The audience's acceptance is also one of the important factors in determining the speed of the dubbing of the promotional film. Audience acceptance depends on their age, cultural background, education level, etc. For young audiences, the speech rate can be appropriately increased to better suit their acceptance habits. For older audiences or non-native audiences, the speaking speed can be appropriately reduced to make it easier for them to understand.

Distinguish between key and secondary messages There are usually some key messages and secondary messages in a promotional video. When determining the speed of dubbing, key information can be highlighted by changing the speed of speech. For key information, you can appropriately slow down the speech rate to make the audience pay more attention. The secondary information can moderately speed up the speech rate and improve the overall sense of rhythm.

Conduct multiple auditions and tests Before determining the speech